Search engine optimization for website

 
Google PageRank  

Google PageRank is a software based system for ranking the relative "weight" of webpages. This concept is based on the huge number of links between websites. Google considers a link from a website to your own a "vote" in its index of sites, which adds value to your own PageRank. Thus, if your site is relevant, popular, and well constructed, Google believes a large number of sites should be linking to your own.

 

It is important to understand that PageRank is completely separate from your rankings within different search terms. It is measured on a scale of one to ten, with PageRank ten websites holding the most value. However, high PageRank is not a valid substitute for traditional on-site optimization. Just because you have a high PageRank does not mean your site can rank for your intended search terms. Instead, PageRank must be coupled with hard work on your site to achieve premier Google rankings.

Although your own site's PageRank no longer plays a direct role in determining your ranking, it is still a good general indicator of the quality of inbound links. However, the PageRank of sites linking to you is a major factor in getting your site ranked. By acquiring a high number of high PageRank links, you can drive up your rankings for a multitude of search terms. It is important to note that links from sites with PageRank zero have no weight at all in Google. So, instead of securing a hundred links from free Geocities sites, focus your energy on acquiring a smaller number of links from high PageRank websites.

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Search Engine Optimization For Website

Why Need Search Engine Optimization
What are true high rankings?
How search engines work
     Spider indexed search engines
     Human indexed search engines
Choosing a good domain name
Choosing the right hosting company
Introduction to keywords
Choosing keywords
Writing keyword rich text
Website page layout
Common SEO Mistakes
Avoiding mistakes
Large graphics
Flash
Popup windows
Frames
Password protected pages
Image maps
PDF files
Dynamic pages
Javascript
Basic SEO Strategies

Introduction to Meta Tags
Title tag strategies
Meta description strategies
Meta keyword strategies
Alt tags
Submitting your website
Importance of outside links
Search Engine Optimization scams

Advanced SEO Strategies 
Building a doorway page system
How to hide links
Text links
Graphic links
Choosing your search terms
Creating the doorway pages
Creating the site map page
Adding the site map link
Adding the doorway pages
SEO Linking Strategies

Link Popularity
Google PageRank
Linking Strategies